The first Content Management Platform for the Spatial Web.


Present products in superior 3D quality on Web, Mobile, Augmented & Virtual Reality.



Virtual Trade Fairs & EventsVirtual Showrooms & Webinars

Grow your business in
new realities.

In the future humans will work, communicate and interact in the “Spatial Web” and 3D content will become a natural way of experiencing products. Today there are still millions of products to visualize in 3D in high quality. Augmented and Virtual Reality open up endless possibilities to present products anywhere and anytime.

ZREALITY helps companies to stay in virtual contact with their customers

In times of the Corona crisis, it becomes increasingly difficult for companies to stay in touch with their customers. All trade fairs have been cancelled and conventional ways of selling products to customers will fail for the foreseeable future. In these times it is...

ZREALITY wins European Publishing Award in the category Tools!

"We are very happy about this award," says Michael Neidhöfer, CEO of ZREALITY. "This is a confirmation that publishers and media companies see the Spatial Internet as an important new media channel of the future! More facts about the award can be found here. "Harper's...

SohoMuse, The First of Its Kind Invitation-Only Social Network For Creative Professionals Launches in L.A. With High Profile Event and powered by ZREALITY

Event Includes Debut of Virtual 3D Film Screening Room. Preview of Documentary “2 B Me” and Appearances By Gigi Gorgeous and Markus Molinari.   Los Angeles – SohoMuse, the first of its kind invitation-only social network for creative professionals, is launching...

ZREALITY and HyperloopTT present Augmented Reality Mobile Application visualizing the first Full-scale Hyperloop system

The high-tech Mixed-Reality (XR) company, ZREALITY announces the partnership with Hyperloop Transportation Technologies (HyperloopTT), a Los Angeles based Hyperloop company, to launch a mobile Augmented Reality (AR) app visualizing the full-scale HyperloopTT system....

Startup World Cup 2020: Zreality selected for the Luxembourg’s quarter-final

Luxembourg, 21 January 2020 – Following a rigorous selection process, ten startups have now been unveiled for the Luxembourg’s Regional Final of the Startup World Cup. These startups coming from Luxembourg and the Greater Region have been invited to compete on...

ZREALITY and BASF – Innovation projects in Augmented Reality within reach

5-HT: What does ZReality do? Dietrich: As a startup, we developed an application where you can easily add AR content via our platform, i.e. you can upload content such as photos, videos or 3-D models yourself, merge them with a tracker in our platform and can build a...

How Virtual Reality revolutionizes model and tool making!

The innovative group of companies team Zimmermann, a specialist for model and tool making from Kaiserslautern, relies on VR as a new technology in cooperation with the leading XR-startup ZREALITY: during the GIFA in Düsseldorf at the end of June the team presented...

Open and ZREALITY announce strategic partnership that combines high-impact content for internal communication with the latest mixed reality technology

Combining ZREALITY’s cross reality (XR) solutions with Open’s expertise in internal communication (IC), the partnership makes the immersive and transformational communication channel available, accessible and implementable to a wider range of organisations. Open ApS,...

What can VR do as a channel for internal communications – and why you should consider introducing it into your organization

Register here for the webinar where Andreas Ringsted and Michael Neidhöfer discuss the opportunities that VR represents to internal communication. Introduction: New technologies are making their way into our private and work lives. Virtual reality (VR) is no longer...

Take a look into the future of Pfaff Quartier in Kaiserslautern

The PFAFF-Areal Entwicklungsgesellschaft mbH Kaiserslautern (PEG) and the high-tech XR startup ZREALITY are jointly going disruptive ways in the marketing of real estate projects. The aim of the project is to market space on the well-known Pfaff site in...

How does Sphere work?

One Cloud platform for delivering your content to the Spatial Web. Upload your content in 3 easy steps: upload, customize and deliver to Web3D, Mobile, PC/Mac and VR/AR headsets.

Featured Case Studies

Learn how leading brands leverage the power of Web 3D, AR and VR to drive more sales or become more efficient.

Sphere - 3D Web Visualizer

We reinvented the product photo. With the Sphere 3D Web Visualizer you can integrate photorealistic and interactive 3D presentations directly into your website to promote your products in e-commerce and online marketing.

Virtual Industrial Showrooms

Sphere - AR Visualizer

Explain products anywhere easier to your customers in Augmented Reality (AR). Your Sales Force can present products locally at the customer or Customer Service teams can get access to a fully interactive 3D product catalogue connected to crucial business information, such as pricing for spare parts or IOT sensor data for maintenance information.

Award Winning Platform

ZREALITY Sphere has been awarded several times for product innovation and excellence!

Sphere - VR Visualizer

When it comes down to really experiencing a product, Virtual Reality (VR) is the best choice. With Sphere you can create VR spaces in hundreds of variations and allow your customer to interact with your products as if they were real. VR spaces are great to explain product dimensions, the configuration options of a product or even train employees on its functionality.

Multi-Channel 3D

As a business you need to be agile in being able to deliver your 3D content to all devices and technology platforms. The Sphere platform can optimize and serve your content flexibly to all devices such as PC, Mac, iOS, Android and all major AR & VR Headsets with a push of a button.

Sphere Platform Success

ZREALITY Sphere is the leading platform for 3D product visualization.

Products uploaded

Apps Created

Million Product Views p. month

Content Management & Live Data

Go beyond the pure 3D visuals and enhance your product presentations with additional content or live data. Customize your experience with your brand CI in minutes and add content such as text, audio, images, 360 and videos. Optimize business processes by connecting a product presentation to live real-time data from back-end systems.

Leading Brands trust in our technology

“ZREALITY has a unique technology we have not ben able to find in the market. There is no vendor that combines the functions of a content management system with WebVR technology. ZDF Digital was able to create the “Digital Kunsthalle” in unimaginable quality with the ZREALITY Sphere platform. The Kunsthalle is a world-wide unique cultural offering that is now available to a broad mass of users on the Internet.”

Yvonne Abbel

Head of Interactive, ZDF Digital

“ZReality is synonymous with digital marketing innovation and the best at providing a Cloud XR platform for companies to present their products in Virtual and Augmented Reality. Their unique tech drastically lowers the barrier for anyone to create amazing AR and VR experiences. The Sphere Platform is the perfect tool for our ambitions in making the best use of the Spatial Web.”

Ronnie Peters

Creative Director, HyperloopTT

Reach Us

If you have sales, support or technical inquiries, pls. feel free to get in touch with us!


+49 631 343 596 80