Crash course.
Were you unable to attend our Masterclass at OMR? Then we would like to invite you to our interactive online crash course on 27.06.2024, at 13:00.
Immerse yourself in the world of immersive brand experiences in the Metaverse. We give you a personal crash course: “Immersive brand experiences in the metaverse for unforgettable branding with best practice BASF & Falke”.
Together with Simon Falke (Head of Key Account / FALKE KGaG) and Tobias Breuer (Specialist Digitalization / BASF) we will show you:
- The structure and key elements of outstanding immersive brand experiences
- Future AI and metaverse developments for an effective target group approach
- The integration of immersive experiences into the marketing mix
- Important do’s and don’ts for success
- Measuring success with KPIs