Crash course.

Were you unable to attend our Masterclass at OMR? Then we would like to invite you to our interactive online crash course on 27.06.2024, at 13:00.

Immerse yourself in the world of immersive brand experiences in the Metaverse. We give you a personal crash course: “Immersive brand experiences in the metaverse for unforgettable branding with best practice BASF & Falke”.

Together with Simon Falke (Head of Key Account / FALKE KGaG) and Tobias Breuer (Specialist Digitalization / BASF) we will show you:

  • The structure and key elements of outstanding immersive brand experiences
  • Future AI and metaverse developments for an effective target group approach
  • The integration of immersive experiences into the marketing mix
  • Important do’s and don’ts for success
  • Measuring success with KPIs