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HP
Ingram.
HP faces various challenges related to digitalization. These include the need to explain IT products more simply to reach and convince customers better, as well as the opportunity to use digital sales channels more effectively to reach customers. Another challenge is to maintain the “social factor” despite increasing digitalization in order to maintain close customer relationships and engagement.
ZREALITY offers HP a comprehensive digital sales solution on the Grids platform. The solution includes an interactive product experience world, a 3D conference center, and exhibition spaces that provide customers with an interactive and immersive experience. The solution helps HP sell its products better and strengthen customer loyalty by providing innovative digital solutions.
The ZREALITY Grids platform offers HP the advantage that customers can better understand the construction of IT products and experience the products in a unique way. The virtual worlds also enable interactive and collaborative communication. The platform helps position HP as an innovation leader by offering innovative and immersive digital solutions for an impressive shopping experience.
Falke.
Falke faces various challenges related to digitalization. These include effectively presenting a large number of product variants during the sales conversation, digitizing B2B sales from physical to virtual, and creating more efficient digital processes. Additionally, Falke needs to digitally showcase its fashion products in an immersive way to provide customers with a better shopping experience and increase their engagement.
ZREALITY offers Falke a comprehensive solution for digitizing product sales. The solution enables effective presentation of a large number of product variants during the sales conversation and digitizes B2B sales from physical to virtual. The solution also helps to digitally showcase fashion products in an immersive way to provide customers with a better shopping experience and increase their engagement.
ZREALITY’s solution for Falke offers various benefits, including improved customer satisfaction through immersive and interactive digital presentation of fashion products. Additionally, the solution contributes to higher acceptance in the sales team as it is easier to present a large number of product variants and digitize B2B sales. Furthermore, there are plans to further develop the solution for use in the B2C area of Falke.
Falke.
Falke faces various challenges related to digitalization. These include effectively presenting a large number of product variants during the sales conversation, digitizing B2B sales from physical to virtual, and creating more efficient digital processes. Additionally, Falke needs to digitally showcase its fashion products in an immersive way to provide customers with a better shopping experience and increase their engagement.
ZREALITY offers Falke a comprehensive solution for digitizing product sales. The solution enables effective presentation of a large number of product variants during the sales conversation and digitizes B2B sales from physical to virtual. The solution also helps to digitally showcase fashion products in an immersive way to provide customers with a better shopping experience and increase their engagement.
ZREALITY’s solution for Falke offers various benefits, including improved customer satisfaction through immersive and interactive digital presentation of fashion products. Additionally, the solution contributes to higher acceptance in the sales team as it is easier to present a large number of product variants and digitize B2B sales. Furthermore, there are plans to further develop the solution for use in the B2C area of Falke.
IBM.
One challenge for IBM is effectively marketing products and services online and using digital sales channels to reach more customers. The pandemic has also highlighted the need to find new ways to reach and convince customers as traditional trade shows and events are no longer as effective as before. Another challenge is to combine physical and digital events in a meaningful way to create a seamless and immersive customer experience while reducing the costs and challenges of physical events.
ZREALITY offers IBM a comprehensive solution for a digital trade show booth that includes a virtual pop-up as a digital twin of the physical trade show booth. The solution provides an interactive 3D environment for all of IBM’s products and is seamlessly integrated into the security and analytics infrastructure. This enables IBM to digitally showcase products and services and reach customers in innovative ways.
ZREALITY’s solution for IBM offers various benefits, including the ability to host hybrid events and reach more customers than before. The solution also contributes to reducing internal travel costs as physical events can be replaced with digital ones. Additionally, using the solution positions IBM as an innovation leader, and the solution has already been recognized with several awards.
Topwerk.
Topwerk faces various challenges in digitizing training, including maintaining the attention of participants in online training and conference tools, developing effective digital training programs, and creating interactive and engaging training to enhance attention and learning outcomes.
ZREALITY’s solution offers Topwerk various benefits, including simplified training on complex products, more effective and faster knowledge transfer to the trainees, as well as a cost-efficient way to conduct training sessions. The interactive and immersive training environment helps participants to learn faster and better, resulting in improved training outcomes.
Topwerk.
Topwerk faces various challenges in digitizing training, including maintaining the attention of participants in online training and conference tools, developing effective digital training programs, and creating interactive and engaging training to enhance attention and learning outcomes.
ZREALITY’s solution offers Topwerk various benefits, including simplified training on complex products, more effective and faster knowledge transfer to the trainees, as well as a cost-efficient way to conduct training sessions. The interactive and immersive training environment helps participants to learn faster and better, resulting in improved training outcomes.
SWR.
SWR faces various challenges in its digitalization efforts, including the digitalization of the “Open Day” to increase visitor numbers and reach, the provision of understandable information about the services and benefits offered, and the strengthening of its position as a digitally innovative company through the development of innovative digital solutions to meet the needs and expectations of its viewers.
ZREALITY offers SWR a solution to digitize its brand by creating a 3D brand experience world for all areas that can be easily maintained in a CMS and contains its own media and content. The solution also includes gamified learning and conference capabilities to enable interactive training and meetings.
The ZREALITY solution offers various benefits to SWR, such as increasing visitor numbers through the digital implementation of the “Open Day”. With the 3D brand experience world, more visitors can be reached, thereby increasing the SWR’s reach. Additionally, the innovative digital solution can help the SWR to strengthen its position as a digitally innovative company and be perceived as a “first mover” in the industry. The digital solution is also more cost-effective than physical events and enables the SWR to reach more people.
DW Renzmann.
DW Renzmann had several challenges with traditional marketing materials. These included limited product visualization capabilities, which made it difficult to effectively present all products to potential customers, especially at trade shows with limited space. There were also ineffective sales calls because the sales team had difficulty presenting the complex features and benefits of the products. Furthermore, there were customer service challenges due to the lack of detailed visual explanations on how to maintain and troubleshoot products.
ZREALITY’s artificial reality solutions helped DW Renzmann transform CAD data into interactive 3D marketing assets. This included analyzing and optimizing CAD data for 3D visualization, creating a library of high-quality, interactive 3D models of the product portfolio, providing a virtual showroom with animated functionality of the 3D models, and integrating the 3D models into various sales and customer service platforms.
The introduction of 3D marketing assets in a virtual showroom led to significant improvements in sales and customer service at DW Renzmann. These included improved product visualization through immersive 3D models that facilitated understanding of equipment features and benefits, streamlined sales conversations thanks to real-time 3D presentations and more effective demonstration of product features, and better customer service through clearer visual explanations for maintenance and troubleshooting, which increased customer satisfaction.
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DW Renzmann.
DW Renzmann had several challenges with traditional marketing materials. These included limited product visualization capabilities, which made it difficult to effectively present all products to potential customers, especially at trade shows with limited space. There were also ineffective sales calls because the sales team had difficulty presenting the complex features and benefits of the products. Furthermore, there were customer service challenges due to the lack of detailed visual explanations on how to maintain and troubleshoot products.
ZREALITY’s artificial reality solution helped DW Renzmann transform CAD data into interactive 3D marketing assets. This included analyzing and optimizing CAD data for 3D visualization, creating a library of high-quality, interactive 3D models of the product portfolio, providing a virtual showroom with animated functionality of the 3D models, and integrating the 3D models into various sales and customer service platforms.
The introduction of 3D marketing assets in a virtual showroom led to significant improvements in sales and customer service at DW Renzmann. These included improved product visualization through immersive 3D models that facilitated understanding of equipment features and benefits, streamlined sales conversations thanks to real-time 3D presentations and more effective demonstration of product features, and better customer service through clearer visual explanations for maintenance and troubleshooting, which increased customer satisfaction.
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Kito.
KITO’s traditional marketing materials, including printed catalogs and 2D images, could not effectively communicate the features and benefits of their hoists to customers. The sales team was unable to present products in real-time 3D, which was a challenge. In addition, the high cost and time required to create physical prototypes and extensive product demonstrations limited KITO’s ability to quickly adapt to market trends and customer needs.
ZREALITY used its proprietary AI algorithms and tools to convert CAD data from KITO into real-time 3D graphics compatible with multiple platforms and devices. It has developed a web-based 3D product configurator that allows customers to explore and customize KITO products. For KITO’s sales team, ZREALITY created a virtual showroom that showcases products through real-time 3D graphics and artificial reality technology. In addition, ZREALITY ensured that the 3D graphics were accessible across multiple devices and created a 3D Hub where visitors can access KITO’s product portfolio.
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The collaboration between KITO and ZREALITY significantly improved the company’s sales and marketing approaches. KITO’s products were presented in a more appealing and interactive way, resulting in better customer understanding. The virtual showroom and 3D product configurator improved the KITO team’s sales conversations. In addition, KITO’s elimination of physical prototypes and more efficient demonstration process saved costs and time, allowing the company to focus on innovation and customer needs. Finally, KITO was able to strengthen its brand image and increase customer satisfaction through an interactive and immersive customer experience.
This is what they gained.
All of our clients are already using the possibilities of Artificial Reality today to improve their business processes. They increase their sales revenue, market their products more vividly and easily over the internet, while achieving high cost savings and efficiency gains in almost all areas.
You could have this too.
Did we spark your interest? Whether you’re just starting out or have a concrete idea for a project, we are the right partner for you. With our experience from 1000 Artificial Reality projects since 2015, we will guide you and support you in strategy development, conception, design, development, and operation of your Artificial Reality solution.